tag:blogger.com,1999:blog-3556178499188429083.post6207416321386398..comments2024-03-22T15:26:20.785+11:00Comments on Simon Food Favourites: Are the Celebrity Chefs selling out these days? (30 Nov 2010)Unknownnoreply@blogger.comBlogger19125tag:blogger.com,1999:blog-3556178499188429083.post-23466771592036578662010-12-31T18:37:49.280+11:002010-12-31T18:37:49.280+11:00hi joe, thanks for dropping by.i hope the PhD goes...hi joe, thanks for dropping by.i hope the PhD goes well on the topic. would be interesting to read once it's completed. :-)Simon Leonghttps://www.blogger.com/profile/10876960777476668265noreply@blogger.comtag:blogger.com,1999:blog-3556178499188429083.post-18627435122191294012010-12-30T18:17:44.358+11:002010-12-30T18:17:44.358+11:00Hi Simon,
Thanks for the post. I believe the foo...Hi Simon, <br /><br />Thanks for the post. I believe the foods were cooked by a stylist or home economist in their test kitchen. However, the recipe may belong to the celebrity. From an advertising perspective, they are there purely to endorse the brand (an ambassador for the brand). <br /><br />I am actually doing a PhD in this topic. So good to hear how people think here. <br /><br />JoeAnonymousnoreply@blogger.comtag:blogger.com,1999:blog-3556178499188429083.post-39427749448567932182010-12-03T00:42:25.437+11:002010-12-03T00:42:25.437+11:00hi joey, it's a big bubble at the moment but a...hi joey, it's a big bubble at the moment but as long as it's inspiring people to think about their food then i guess it's a good thing.<br /><br />hi zina, there does seem to be a bit of a contradiction happening. perhaps the chefs are offered so much money that it'd be very hard to refuse? i'd like to see them in a Woolies or Coles doing a cooking demonstration with the Simon Leonghttps://www.blogger.com/profile/10876960777476668265noreply@blogger.comtag:blogger.com,1999:blog-3556178499188429083.post-34451561245796193842010-12-02T21:11:46.652+11:002010-12-02T21:11:46.652+11:00hi simon - i present a radio show in sydney on 2GB...hi simon - i present a radio show in sydney on 2GB and am keen to discuss this topic further......i'm in 100% agreement by the way!<br />pls contact me via glennwheeler@optusnet.com.auUnknownhttps://www.blogger.com/profile/14002053642853420188noreply@blogger.comtag:blogger.com,1999:blog-3556178499188429083.post-33675412540381097892010-12-01T22:30:34.388+11:002010-12-01T22:30:34.388+11:00Definitely food for thought Simon.. I was wonderin...Definitely food for thought Simon.. I was wondering the same thing as I walked past one of those posters today!Annahttps://www.blogger.com/profile/13228058237678938496noreply@blogger.comtag:blogger.com,1999:blog-3556178499188429083.post-30511571359619591172010-12-01T22:12:55.993+11:002010-12-01T22:12:55.993+11:00I thought this was a really interesting post, and ...I thought this was a really interesting post, and something I've wondered about several times recently, too. You'd like to <i>think</i> they're backing up their statements, but it's a bold move if they're not, given how much better informed so many people are about food now. I'm not sure we're as green as we're cabbage-looking (or maybe pavlova looking, as the caseSticky Penguinhttps://www.blogger.com/profile/04842310832364596713noreply@blogger.comtag:blogger.com,1999:blog-3556178499188429083.post-34232639453456251442010-12-01T16:17:31.361+11:002010-12-01T16:17:31.361+11:00Maybe the woolworths they shop at has great produc...Maybe the woolworths they shop at has great produce, but I know that every time I buy fruit from either woolworths or coles I am always disappointed. I would be much happier if they put their face behind aldi!susanhttps://www.blogger.com/profile/17105493624309629574noreply@blogger.comtag:blogger.com,1999:blog-3556178499188429083.post-82735988327185236412010-12-01T15:57:18.840+11:002010-12-01T15:57:18.840+11:00Before Master Chef and the like, I only went to go...Before Master Chef and the like, I only went to good restaurants and ate the food and never really cared about who the chef was. Since this whole master chef hype, chef is finally getting some face time with the public. So in a way - good for them! <br />But I do agree that it feels like they are selling themselves a bit - especially after the whole Curtis Stone debacle about whether or not you Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-3556178499188429083.post-11275611984240074962010-12-01T15:26:46.751+11:002010-12-01T15:26:46.751+11:00lol - thanks for confirmation, Trissa.
I think th...lol - thanks for confirmation, Trissa.<br /><br />I think that the food/chef 'phenomenon' is hitting its peak around about now, and that the chefs are just trying to cash in on it like most working people would probably do.<br /><br />They are making the CBD rather festive though, aren't they?Tina@foodboozeshoeshttp://foodboozeshoes.blogspot.comnoreply@blogger.comtag:blogger.com,1999:blog-3556178499188429083.post-19388422185489604992010-12-01T14:03:07.311+11:002010-12-01T14:03:07.311+11:00From what I understand doing advertisments / endor...From what I understand doing advertisments / endorsement work is one of the most lucrative things a celebratity can do. It is also one of the easiest. If you were offered easy money wouldn't you take it too? <br /><br />However, there are some celebs that refusa adverts on principle because it is selling out. I can't think of any foodie examples, but I know Michael Palin from Monty PythonRichard Elliothttps://www.blogger.com/profile/00565380446421416586noreply@blogger.comtag:blogger.com,1999:blog-3556178499188429083.post-53206645214969262922010-12-01T06:38:26.427+11:002010-12-01T06:38:26.427+11:00Well..., I can confirm MOST chefs don't buy fr...Well..., I can confirm MOST chefs don't buy from the Big 3 supermarkets for their restaurants - the price & quality are just not good enough (How do I know..., I'm a chef!).<br />I'm happy enough that some of our chefs are enjoying a moment in the sun - it highlights to everyone the underlying facts that "good food" & "delicious home prepared" foods and Anna Johnstonhttp://thehospitalityguru.com.aunoreply@blogger.comtag:blogger.com,1999:blog-3556178499188429083.post-17588505809062324612010-11-30T22:13:36.041+11:002010-11-30T22:13:36.041+11:00Sigh, Guy Grossi made me really want to buy that W...Sigh, Guy Grossi made me really want to buy that Woolie's ham but I know that it's not going to live up to my expectations, celebrity endorsed products never do!YaYahttps://www.blogger.com/profile/14111676812426739385noreply@blogger.comtag:blogger.com,1999:blog-3556178499188429083.post-69745767351199052672010-11-30T20:16:26.859+11:002010-11-30T20:16:26.859+11:00Margaret Fulton lives in the same area as I do - a...Margaret Fulton lives in the same area as I do - and I can confirm she is a Woolies regular!Trissahttp://trissalicious.comnoreply@blogger.comtag:blogger.com,1999:blog-3556178499188429083.post-56155278642819772082010-11-30T18:46:32.210+11:002010-11-30T18:46:32.210+11:00Talk about timing! Only this morning I was bitchin...Talk about timing! Only this morning I was bitching and whinging to my (poor!) husband as we threw out more fruit from "The Fresh Food People". <br /><br />This time a pineapple (purchased a couple of days ago) had putrified in the fruit drawer and leached its rotten bile all over about $40 worth of apples, peaches, strawberries, another pineapple and a few other bits. <br /><br />I'The Recipe Binderhttps://www.blogger.com/profile/00217524394619136396noreply@blogger.comtag:blogger.com,1999:blog-3556178499188429083.post-19330115854151745062010-11-30T18:41:39.329+11:002010-11-30T18:41:39.329+11:00I couldn't agree with you more about celebrity...I couldn't agree with you more about celebrity chefs. Plus, foods in supermarket 're fresh and sometime tasteless.<br />Not only that buying from local independent butcher/farmers market'll support them. The main reason I buy foods from farmers' market is foods taste more flavoursome.Nugmeghttps://www.blogger.com/profile/13471996616512431246noreply@blogger.comtag:blogger.com,1999:blog-3556178499188429083.post-69179904802397199172010-11-30T17:51:44.790+11:002010-11-30T17:51:44.790+11:00Great post Simon. I agree with your sentiments 100...Great post Simon. I agree with your sentiments 100 percent. Everyone in the food industry is going on and on about buying local and direct from the producer and here are three heavyweights endorsing Woolies. That said, these ads don't annoy me half as much as the stupid Curtis Stone Coles promos.Zina @ tastedbytwohttp://www.tastedbytwo.comnoreply@blogger.comtag:blogger.com,1999:blog-3556178499188429083.post-61090530952051145212010-11-30T17:28:06.986+11:002010-11-30T17:28:06.986+11:00It's tough to say whether they're selling ...It's tough to say whether they're selling out, but they are cashing in on the food phenomenon at the moment. Who knows when the MasterChef/food show bubble will burst?joey@forkingaroundsydneyhttps://www.blogger.com/profile/11174731005316639426noreply@blogger.comtag:blogger.com,1999:blog-3556178499188429083.post-84795179747555089072010-11-30T17:25:04.155+11:002010-11-30T17:25:04.155+11:00hi lorraine, thanks for picking the typo. gee you ...hi lorraine, thanks for picking the typo. gee you would have thought i would have got that right since it's in the poster hehe :-)Simon Leonghttps://www.blogger.com/profile/10876960777476668265noreply@blogger.comtag:blogger.com,1999:blog-3556178499188429083.post-59856171525390633242010-11-30T17:18:15.629+11:002010-11-30T17:18:15.629+11:00Psst Simon, it's Guy Grossi, not Rossi ;)Psst Simon, it's Guy Grossi, not Rossi ;)Lorraine @ Not Quite Nigellahttp://www.notquitenigella.comnoreply@blogger.com